Mark Smith
· 2 min read
Unlocking Continuous Consulting Success
Want to become an opportunity magnet as a consultant? Never being on the ‘bench’ as a consultant comes down to this one main skill. 🔑

This post was originally published in 2024. Some details may have changed since then.
Want to become an opportunity magnet as a consultant? Never being on the ‘bench’ as a consultant comes down to this one main skill. 🔑
ACTIVELY SEEKING NEW OPPORTUNITIES
Great consultants don’t rely solely on their sales teams. They actively seek new opportunities and projects.
This involves being observant, engaging with clients, and demonstrating value in current projects to naturally find the next opportunity. Be proactive.
The one’s who don’t end up on the ‘bench’ in organisations. Doing in-house work, and if left for too long, losing their job.
Here’s some practical things to think about to become more proactive.
Ask yourself questions like:
👉🏽 Who did I meet today?
👉🏽 How did I help them?
👉🏽 How did I demonstrate value today in my current consulting gig?
👉🏽 What proactive questions did I ask to see what else I can do?
👉🏽 Did I overhear a conversation where you or your company could add value to that customer?
When you communicate with clients do you:
😃 say hi first?
😃 talk about them?
😃 remember their name?
😃 have a smile on your face?
You should be constantly looking on the look out for the next projects, the next opportunities that you want to work on.
I noticed in running, teams of people there are two types of consultants.
1. Those on the bench frequently
2. Those who never hit the bench
Yes, sometimes situations would happen where great consultants end up being benched, but more often the one’s who stayed off, created their own opportunities.
What do you think?
Get in touch to find out how I can help.

Mark Smith
Principal AI Strategist · Microsoft MVP
Helping people build practical AI skill in the Intelligence Age.
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