Mark Smith
· 1 min read
AI Copilot for the Web

This post was originally published in 2023. Some details may have changed since then.

Microsoft recently launched ‘AI Copilot for the web’ - Bing + Edge + AI 👇🏽
Here are some thoughts I’ve seen so far:
👉🏼 It’s a big play for search traffic
👉🏼 By focusing on full answers, searchers won’t need to work through pages of information.
👉🏼 It could force Google to cannibalise it’s own search revenue by creating a consumer facing AI
👉🏼 Bing could do with a rebrand from the ‘hangover’ of the previous experience & starting fresh.
👉🏼 There’s some work to do but it’s heading in the right direction
What do you think about it? Have you used it yet?
Get in touch to find out how I can help.

Mark Smith
Principal AI Strategist · Microsoft MVP
Helping people build practical AI skill in the Intelligence Age.
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